Media & Publishing
Mobile apps for broadcasters, publishers and media brands that increase engagement and deliver advertising revenue.
Mobile is where media lives
Audiences have never had more choice, more devices, or shorter attention spans. The media brands winning today are building mobile experiences compelling enough to earn attention—and valuable enough to keep audiences coming back. For more than 15 years, we’ve helped broadcasters, publishers and media groups build apps that drive engagement, grow subscriptions and deliver content at scale.
Media organisations are under pressure; print revenues continue to decline, digital advertising is squeezed by platform giants, and subscription models must continually prove their value. Audiences will switch to another app in seconds if the experience falls short.
The opportunity lies in mobile.
Mobile is now the primary channel for news, live broadcasting, audio and video. For media brands that get the experience right with fast performance, personalised content and seamless journeys, the app is far more than another distribution channel. It becomes one of the strongest tools for audience growth, retention and recurring revenue.
The publishers and broadcasters we work with have used mobile apps to unlock premium subscription revenue, deepen audience engagement and reach audiences beyond traditional channels. We’ve built scalable apps for some of Europe’s largest media organisations, integrating with complex CMS platforms, supporting live streaming and delivering user engagement that’s more than ten times higher than the web.
Our Solutions
We bring deep technical expertise and genuine sector understanding to every media brief, and deliver the personalised content experiences that modern audiences expect.
App store optimisation & growth
Building an exceptional media app is only part of the challenge. Our product marketing team helps media brands increase visibility through App Store Optimisation, lifecycle marketing and in-app event strategies that drive downloads, engagement and long-term retention.
Audience engagement & personalisation
Retention starts with relevance. We help publishers deliver personalised experiences through content recommendations, behavioural notifications, curated home feeds and user preferences that make every session feel tailored to the individual. AI-powered liquid content transforms editorial content into personalised video, audio and visual formats that help audiences consume media in the way they prefer.
Citizen journalism & UGC
We build secure platforms that allow contributors to submit articles, images, audio and video from anywhere, supported by editorial workflows that help journalists review, verify and publish content quickly and confidently.
Strategy & experimentation
We help media organisations continuously improve through experimentation, user research, analytics and A/B testing. By bringing product, editorial and engineering teams together around measurable outcomes, we help clients make faster, better product decisions. Where it adds value, we use AI to accelerate experimentation, validate ideas quickly and build proof-of-concepts before committing to larger investments.
Streaming & broadcasting
Live streaming leaves no room for compromise.We build high-performance apps for live radio, television, podcasts and on-demand content, delivering low latency, high reliability and seamless playback at scale. Our proprietary audio and video SDK can be integrated into any application, allowing streaming capability to be added quickly without rebuilding your platform.
Subscriptions
Building a subscription business is about far more than putting content behind a paywall. Success depends on creating enough value that audiences choose to stay, month after month. We help publishers and broadcasters design subscription experiences that increase conversion, reduce churn and maximise lifetime value. From onboarding and trial journeys to flexible paywalls, in-app purchases, membership tiers and subscriber-exclusive content, every touchpoint is designed to remove friction and reinforce the value of your product.
White-label & multi-brand platforms
Managing multiple brands shouldn’t mean maintaining multiple products. Our white-label architecture enables media groups to run a single codebase with shared infrastructure while giving every brand complete control over its identity, content and customer experience.The result is lower development costs, faster delivery and consistent quality across every publication.
OUR CLIENTS
DE Telegraaf
Discover how Apadmi helped De Telegraaf evolve its app into a digital platform reaching five million readers monthly.
Build a media app audiences return to every day
Whether you’re launching a new product, modernising legacy platforms or growing subscriptions, we’ll help you create a mobile experience that keeps people engaged.