Fresh thinking

Articles, events, reports, and expert perspectives on mobile, AI, digital products, and the trends shaping what’s next

Insights

Is Apple About to Launch a Folding iPhone? What This Means for Apps

Learn more

Fix your app before you buy more traffic

Learn more

Airlines own the flight, but owns the customer relationship?

Learn more

Agentic Commerce in 2026: Separating the real from the hype

Learn more

Hyper-personalised loyalty: The future of grocery rewards

Learn more

Why Mobile Will Define the Future of Wealth Management

Learn more

Apadmi Brand Refresh: The Story Behind Our New Identity

Learn more

Apadmi launches first loyalty app for Yeo Valley Organic

Learn more

Apadmi Transforms Concertzender’s Mobile Experience

Learn more

Downloads

Travel Apps Report 2026

Learn what your customer wants and needs from a travel app in 2026. From AI assistants to surprise perks and upgrades, this report uncovers what users value most.

Learn more

Mobile Customer Loyalty Report 2026

Unpack the data, the proof points, and the uncomfortable truths brands can’t afford to ignore in our third edition of our mobile customer loyalty report.

Learn more

Finance app report 2026

Learn how the rules of mobile finance have changed, and why the features that banks assume drive retention are no longer enough.

Learn more