ANP360+
Next-level media monitoring
The Netherlands’ largest news agency
ANP has been the Netherlands’ largest independent news agency since it was founded in 1934. Today, it employs 160 journalists as part of its permanent staff, alongside a broader network of external correspondents and photographers. ANP produces more than 160,000 news articles and 600,000 photos a year, and represents international news agencies including AFP, DPA, EFE and Belga in the Netherlands.
Alongside its core news service, ANP Corporate provides media monitoring for government bodies, organisations and companies who need to know how they’re being covered.
Apadmi supported ANP from concept development through to the UX/UI design and front-end implementation of ANP360+, a next-generation media monitoring platform for web and app. Working as one integrated team with ANP’s product owner, business owner and backend developers, we delivered in bi-weekly sprints from concept through to implementation.
Media monitoring, built around what matters
ANP360+ gives ANP Corporate’s media monitoring clients a platform built specifically around their own workflows, rather than a generic monitoring tool retrofitted to fit.
Thousands of sources, personalised to what matters
The ANP360+ app unlocks and personalises thousands of content sources, letting users build complex queries and set custom notifications around exactly what matters to them.
Customised Newsletters
Superusers can create and distribute customised newsletters to different mailing lists across their organisation, adding their own commentary and interpretation to media mentions.
Analysis and benchmarking
An analysis module shows how chosen topics behave across the media landscape, and a benchmark dashboard lets users compare different keywords or content selections side by side.
The backbone of Dutch news
ANP360+ has continued to grow alongside that reputation for reliability: beyond tracking mentions, the platform can now calculate the media value of coverage too, giving ANP Corporate’s clients a clear read on what their earned media is actually worth.
ANP’s business arm, ANP Connect, continues to build its monitoring and PR products on the same ANP360+ foundation Apadmi helped establish.
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