App Audit
Gain an independent, expert assessment of your app, revealing what’s holding it back and where the biggest opportunities for growth lie.
Most organisations know their app could perform better, but few know exactly why. An Apadmi App Audit gives you an independent view of where your product stands, what’s limiting performance, and where investment will have the biggest impact.
Drawing on specialists across product, design, engineering, accessibility, ASO and data, we identify what’s costing you users, conversion and revenue, and prioritise the opportunities that matter most.
Whether you’ve inherited an app, are preparing for major investment, or need evidence to support your next decision, an audit gives you the confidence to move forward.
Our Solutions
UX & Design Audit
We evaluate your app’s UX, interface, information architecture, navigation patterns, visual hierarchy, onboarding flows, and key user journeys against mobile design best practice and your specific user expectations. We identify friction, inconsistencies and missed opportunities to help you understand where design is helping users, and where it’s holding them back.
User Journey & Conversion Audit
We analyse your core journeys from onboarding to conversion and retention, pinpointing where users lose confidence, abandon tasks or drop out. Every finding is tied to a commercial implication, not just a usability observation.
Accessibility Audit
We assess your app against WCAG 2.1 AA standards, testing for colour contrast failures, screen reader compatibility, touch target sizing, text scaling, and the full range of barriers that prevent users from completing key journeys, while reducing legal, reputational and commercial risk.
Technical & Architecture Audit
We review your technology stack, codebase and architecture to uncover technical debt, scalability concerns, security risks and platform issues that could slow future delivery.
ASO & App Store Presence Audit
We benchmark your App Store and Google Play presence against competitors, assessing app text, keyword density and relevance, visual assets, ratings and review management, Custom Product Pages, and In-App Events.We identify exactly where your listing is losing visibility and conversion, and what a targeted ASO programme could recover.
Data, Analytics & Personalisation Audit
We evaluate how effectively your app is capturing, structuring, and acting on user data. We assess analytics implementation, event tracking quality, segmentation capability, and whether your current data foundations are sufficient to power personalisation, CRO, and retail media ambitions.
Loyalty & Engagement Mechanics Audit
We assess how effectively your app’s loyalty programme, reward mechanics, and engagement features are performing. From earn-and-burn to gamification to push notifications, we’ll uncover whether they’re driving repeat behaviour or simply adding complexity.
Our Clients
Sykes Cottages
Apadmi built an award-winning owner app for Sykes Cottages, simplifying property management and improving owner engagement.
Mobile expertise you can act on
An audit is only as valuable as the people behind it. Our specialists have designed, built and optimised mobile products for leading brands, so our recommendations are grounded in real delivery experience.
A complete picture
Most agencies assess one part of your app. We assess the whole product, connecting UX, engineering, accessibility, ASO, data and commercial performance to identify the root causes behind the issues you’re seeing.
Focused on business outcomes
Every recommendation is prioritised by commercial impact. We explain what’s affecting users, revenue and operational efficiency, what it’s worth fixing, and where to invest first.
Built for what’s next
Many of our client relationships begin with an audit. Whether your next step is optimisation, redesign, migration or a broader product strategy, you’ll leave with a clear roadmap—and an honest view of where your effort will have the greatest return.
Is your app delivering everything it should?
We’ll show you what’s working, what’s holding it back, and where to focus next.