Fresh thinking

Topps Tiles launches trade app with Apadmi

Apadmi Brand Refresh: The Story Behind Our New Identity

Apadmi launches first loyalty app for Yeo Valley Organic

How brands are using mobile to win big with the FIFA World Cup 2026 

Exploring the coalition and Omni-App loyalty models

What makes a loyalty app worth keeping in 2026?

Mobile in 2026 by sector: Where the biggest opportunities lie

Why the buy side of agentic commerce is the problem nobody’s solving

Inside Shoptalk 2026: AI, authenticity, and a retail industry still figuring it out

Mobile Customer Loyalty Report 2026

Unpack the data, the proof points, and the uncomfortable truths brands can’t afford to ignore in our third edition of our mobile customer loyalty report.

Travel Apps Report 2026

Learn what your customer wants and needs from a travel app in 2026. From AI assistants to surprise perks and upgrades, this report uncovers what users value most.

Finance app report 2026

Learn how the rules of mobile finance have changed, and why the features that banks assume drive retention are no longer enough.