BBC iPlayer Radio
Turning traditional radio into a modern digital experience
Helping the BBC to shape the future of digital radio
Established in 1922, the BBC is the world’s leading public service broadcaster and an international symbol of trusted, high-quality content.
As streaming platforms such as Spotify and Apple Music changed how people consumed audio, the BBC wanted to ensure radio remained just as relevant. Its goal was to reimagine the listening experience through a simple, intuitive digital product that showcased the breadth and depth of its audio content.
The BBC appointed Apadmi to design and build a modern media platform that brought together every BBC radio station alongside exclusive content, including podcasts, interviews and other on-demand programming.
We created an app centred around a familiar radio dial, allowing users to tune between stations and adjust the volume with an intuitive gesture. Listeners could also rewind and fast-forward through live broadcasts, view live track information, save clips from their favourite shows, and wake up to BBC radio using an alarm that integrated with their device.
The app was downloaded by more than 2 million users after launch and quickly became a core part of the BBC iPlayer portfolio. After delivering the iOS app, Apadmi equipped the BBC’s in-house team with the tools and knowledge needed to maintain the platform and develop the Android version.
BBC iPlayer Radio transformed the listening experience by combining live radio with a rich library of on-demand content, reinforcing radio’s enduring place in people’s lives while helping the BBC evolve for a new generation of listeners.
The app went on to win multiple awards, including Best Mobile App and Best Application of Technology at the Big Chip Awards.
RESULTS
An award-winning app embraced by millions.
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50M
listeners
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2M
app downloads at launch
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19
radio stations in one app
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