Maximising Mobile Roundtable: An extraordinary enabler of loyalty

Why Attend?

Customer loyalty has shifted fundamentally. Today, it’s less about points and rewards, and more about crafting exceptional experiences. Digital transformation and evolving consumer expectations mean brands must continuously innovate and refine their mobile and digital touch points to enhance customer engagement and sustain growth.

This event connects professionals facing similar challenges, creating opportunities to exchange insights, discuss best practices, and discover actionable solutions.

Key Discussion Topics:

1. Experiences Over Programs - True loyalty is built on outstanding experiences, not just reward points. We’ll explore how exceptional digital interactions - particularly via mobile - can significantly boost purchase frequency, basket size, and customer lifetime value (CLV).

2. Optimising for Greater Efficiency - Effective digital experiences start with streamlined, user-friendly onboarding and continue through intuitive self-service journeys. Learn how optimised platforms and strategic use of data can reduce costs, boost efficiency, and empower customers to manage their interactions seamlessly.

3. Mobile in the Omnichannel Era - Omni-channel integration is now the expectation. Brands delivering cohesive, personalised experiences across mobile, online, and physical touch points see customers spending up to 30% more than single-channel counterparts. We’ll discuss aligning your platforms and processes to ensure every interaction maximizes value and loyalty.

4. Trends & Innovations in Technology - Innovation is critical but can be challenging amid daily operational demands. Discover which technology trends genuinely deserve attention - from augmented and virtual reality to AI-driven personalisation, biometrics, and gamification. Gain clarity on prioritising investments and effectively transitioning from discussion to action.

Who Should Attend?

Senior executives, product leaders, and digital strategists responsible for customer experience and loyalty within retail, fashion, financial services, telecom, and utilities. Join us to deepen your understanding, share experiences, and build lasting connections with industry peers.