Travel Apps Report 2026
Learn what your customer wants and needs from a travel app in 2026. From AI assistants to surprise perks and upgrades, this report uncovers what users value most.

What's inside
About the report
The Apadmi Travel App Report 2026 explores user attitudes towards a range of travel apps. It reveals what drives their usage, where user frustrations lie, and the features customers want and need most.
The report provides insights into how these apps shape travel behaviours, and how brands can create better mobile experiences to drive customer retention and business growth.
Download nowOver 1 in 4 users have deleted a travel app due to technical issues - this shows just how much room for improvement there really is.
Apadmi Travel Apps Report 2026
With over half of the population having 1-2 travel apps on their phone, there’s a clear demand for exceptional mobile travel experiences to enhance booking, journeys and holidays.
Discover why users delete travel apps, what improvements they would like to see, and which loyalty mechanics bring them back for more.
Find out which new technologies your customers are open to using in the near future.
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