X Factor App Design

The X Factor

The Official X Factor App

Client
The X Factor App
Platforms
Deliverables

The official app to engage with, and accompany, the prime-time ITV show, The X Factor.

Apadmi have transformed the way over 1 million users interact with one of the UK’s leading TV shows. Working in partnership with Tellybug, Apadmi developed the official mobile app for the prime-time ITV show, the X Factor enabling real time social interaction between users.

Award winning TV companion app

Apadmi were commissioned to develop the official app for prime-time ITV show, The X Factor. Apadmi developed the BlackBerry version of the app in 2011, followed by the Android version in 2012 for Tellybug, the creators of the app. Using their deep technical knowledge and experience of both the BlackBerry and Android platforms, Apadmi developed the apps within short timescales to support the client’s marketing plans.
X Factor App Design

1m+

Downloads
The ‘Tap to Clap’ features enables users to express their thoughts on the performances from home and share the results with other users of the app. The provision of the app’s APIs allows easy integration into social media and communication with the ITV servers to obtain content updates and advert placement. Fans can also get closer to the show; experience back stage footage through exclusive video clips and photos and catch up on all the latest news.
X Factor App Design

“We’ve worked with Apadmi on previous apps and, through their focus, flexibility and deep technical knowledge, they have shown that they can add considerable value to projects, and create great mobile apps within short timescales.”

Malcolm Box

CTO at Tellybug

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